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How to generate post ideas with AI

Post Ideas uses AI to suggest social media posts and write captions for them. Pick a type of post and a topic, choose an idea, and get captions ready for Instagram, TikTok, and X. Use it when you're short on inspiration or time.

Post Ideas generating a caption for an Instagram, TikTok, and Threads post about pottery.

Get post ideas

  1. In your Linktree Admin, go to Post Ideas under Tools.
  2. Choose the type of post you want:
    • Trending: Timely, popular topics.
    • Evergreen: Ideas that don't go out of date.
    • Video Hooks: Attention-grabbing intros for videos.
    • Surprise Me: Fun and unexpected topics.
    • Got something in mind?: Your own topic, for when you have the start of an idea and want help developing it.
  3. Select an interest area that fits your content.
  4. Select Get ideas, then pick the idea you like best.
    • Select Try again if you want new ideas.
Post Ideas showing content category filters and two generated post ideas to choose from.

Create a caption

  1. In Post Ideas, pick an idea, then select Get captions.
  2. Switch between Instagram, TikTok, and X to preview the caption on each.
  3. Choose a caption, then:
    • Select Copy to clipboard () to paste it anywhere.
    • Select Create post with this caption to build a post in Social Planner. From there, you can schedule it and post it to your connected social accounts.
The caption step, showing a generated Instagram caption with hashtags and a button to create a post with it.

Tip

Use the thumbs-up or thumbs-down buttons next to each idea or caption to improve future suggestions.

Note

Post Ideas only generates ideas for requests that follow Linktree's Community Standards.

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