Turn on Redirect for a link, and anyone who visits your Linktree goes straight to that link instead. It's useful for a launch, a drop, or an event, because you don't need to swap out the link in your bio. Your Linktree comes back on its own at the date and time you choose, and visits still count in your Insights.
Turn on Redirect
- From My Linktree, select Edit. In the Links tab, select the link you want visitors to go to.
- If it isn't on your Linktree yet, create the link first.
- Select Power-ups, then Prioritize.
- Select Redirect.
- Set the date and time next to Active until, and choose your time zone.

Anyone who visits your Linktree now goes straight to that link until the redirect ends.
Note
Only one link can be prioritized at a time. If a rule hides the link from some visitors, those visitors see your Linktree instead of being redirected.
Turn off Redirect early
- From My Linktree, select Edit. In the Links tab, select the link you're redirecting to.
- Select Power-ups, then Prioritize.
- Select Don't prioritize this link.